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The interest of its consumers so that they know the latest innovations in technology, in part thanks to the fact that it has shown itself as a pioneer brand on several occasions (as it did with technology " touch"), thus drawing the attention of its job function list and raising its brand value. Likewise, Apple 's advertising is focused on its value proposition in the product and not so much in the price.
so its customers are not afraid to put aside the considerable monetary sum that its products represent in order to raise their status level. which does not have a human stereotype as such. Likewise, it has job function list in charge of directing its products towards job function list segments, as it has well demonstrated with its streaming, music, shopping and cloud services platforms, which have represented a considerable value in its income, beyond the sale of their products like iPhones and Macs.
However, if we are referring to value in income, Apple does have competition in terms of number of sales. According to Statista, which shows the world's leading companies by revenue, Walmart led with 523.964 billion dollars, Sinopec Group was second job function list 407.009 billion dollars, State Grid was third with 383.906 million dollars and some places down in twelfth place was Apple with 260.174 billion dollars. Apple has managed to position itself among the most valuable companies in the world, not only because of its sales volume.
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